AliceBlue Discount Broker


AliceBlue is one of India’s leading investment platform, incorporated in 2006. It has a strong physical presence across India. Alice Blue is registered with SEBI and is a member of NSE, BSE, MCX, and MCX-SX(now known as MSE).

They provide Multiple Tools, Tricks, Insights and Dashboards.


  • Real-time Feeds with 20 Depth Buy/Sell Bids.
  • EDIS for Equity Delivery. EDIS (Electronic Delivery Instruction).
  • Sip helps you sell shares without POA).
  • Separate dashboard with Market Movers, Indices, OrderBook,and Margin details.
  • Advanced charting with 100+ indicators.
  • Set unlimited number of price alerts for instant updates.
  • Easy and Fast Transfer of funds with UPI & Net Banking.

Alice Blue also offerss ANT (Analyse and Trade) built by TradeLab and uses Omnesys NEST as a backend. It is available in mobile, desktop and web versions. ANT Meta and ANT Scanner are trading software offered by the company for trade analysis.


AliceBlue offers one simple brokerage plans, Freedom 15 (F15) to its customers. The flat fee brokerage plan F15 minimizes the brokerage fee so that customers incur the lowest cost while trading. It is a discount brokerage plan which offers brokerages free equity delivery trades. The customer doesn’t pay any brokerage fee for trade in this segment. For all other segments, Alice Blue charge flat Rs 15 per executed order or 0.01% whichever is lower.

Account opening charges : ₹150/- + taxes
AMC(Account Maintainace Charges) : ₹400/- per annum
Equity(Intraday) Brokerage : ₹15 per order or 0.1% whichever is lower
Equity(Delivery) Brokerage : 0
Future & Options Brokerage : ₹15 per order or 0.1% whichever is lower

ZEROHA : Click here to Open account using Zerodha
ANGEL BROKING: Click here to Open Account in Angel Broking
ALICEBLUE: Click here to open account in Alice Blue